Trade Show Display Ideas – Digital, Large Format Posters

Posters are one of several trade show display ideas that can help your presentation be more effective.  Exhibitions and conferences focused on your particular industry or niche are a great way to gain exposure for your business and increase your customer base. The attendees are potential customers and all who stop to ask product or service questions may become leads that are added to your direct mail and e-mailing lists.  When your booth is located along an aisle with several other companies who are competing for those same customers, your goal is to stand out and be memorable.   

One of the most inexpensive ways to do this is with large-format, digitally printed posters.   Available in virtually any size, bold graphics, photography, or text can be used to add impact to your presentation.  The posters, which can easily be re-used for presentations at customer locations or for display at your office, are great trade show display ideas. They are usually mounted on foam core for use in multi-frame folding display systems.  There are a variety of other materials that can be used for mounting as well, if foam core is not suitable for your purposes.

Due to their flexibility in showcasing your trade show display ideas, you may decide to use un-mounted posters. They make the best use of available space if the display system at your booth is curved or it uses a fabric covered panel exhibit system. Posters attach to the exhibit using Velcro, allowing for ease-of –use when placing the item, as well as when it is used again in future display locations.  If a picture is worth a thousand words, how many is a wall-sized, full color digitally printed poster worth? In just one look they can provide visual interest, help in product branding and convey your business focus.

Whether mounted or un-mounted, posters can be laminated with a matte, semi or high gloss finish. Lamination preserves and protects the prints. It makes them more durable and weather resistant.  Creasing and wrinkles are kept to a minimum, ensuring you get the maximum use from the product. Depending on the type of print, they can be laminated on one or both sides using hot or cold adhesive laminates.  Mounted posters require a sturdy shipping container, which many vendors are able to provide. 

Mega Digital Imaging is a full service tradeshow display and printing company.  Contact us for your trade show displays and printing.